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Medical Foods: As Patients Consider New Personalized Treatment Options, Health Care Providers Should Too

Medical Foods: As patients consider new personalized treatment options, healthcare providers should too. Integrative medicine offers options.

Like everything dynamic, healthcare treatment is evolving rapidly.

Today, more and more consumers are becoming intrigued by an approach to health care called “integrative medicine,” which offers new options—and opportunities—for improved personalized treatment for patients.

Furthermore, integrative medicine is not something radically new or different. The premise behind it is about as basic and sensible as ideas come. The thinking is that the best healthcare solutions might not necessarily be one-dimensional, as in “take this pill three times a day.” Instead, it might be a combination of drugs and complementary remedies such as diet, exercise, vitamins, and FDA-accepted specialty nutraceuticals. 

What is a specialty nutraceutical? 

Specialty nutraceuticals are dietary products explicitly developed to support specific structures or physical functions in the body. The term is a broad umbrella term used to describe any product derived from food sources that offers extra health benefits in addition to the basic nutritional value found in foods.

Of course, for some, the term “specialty nutraceutical” does not sound familiar, like “exercise” or “vitamins.”  These nutraceuticals are still unfamiliar even to many doctors and others in health care.

Nutraceuticals are not substitutes for drugs and other traditional medical treatments but rather part of this integrative approach to safely and effectively support health issues.

Difference between a nutraceutical and a medicine

What is the difference between a nutraceutical and a medicine?

For one thing, pharmaceuticals are FDA-approved drugs designed to treat diseases and provide immediate relief. In contrast, nutraceuticals are nutrient-rich dietary substances derived from whole food or parts of food sources, offering health benefits beyond essential nutrition.

To learn more, check out the Dietary Supplements Guidance Documents and Regulatory Information page on the FDA’s website.

Doctors and pharmaceutical companies are slow to adapt 

While interest in specialty nutraceuticals grows among consumers, many doctors and pharmaceutical companies resist them.

In one recent American Hospital Association survey, for example, 44% of respondents listed “physician resistance” as one of the three main barriers to adopting integrative medicine programs that may include specialty nutraceuticals in the mix.

Further barriers include some pharmaceutical companies. Instead of looking at nutraceuticals as an opportunity to serve their customers and pursue a potential revenue opportunity, they see specialty supplements as a threat to their businesses rather than a potential revenue opportunity to explore.

This pharma resistance is a shame because specialty nutraceuticals represent a promising new option for doctors and patients and a significant market opportunity for these companies.

It’s a slow process, but specialty nutraceutical markets are expected to grow in the next few years, providing patients with more solutions and treatment options.

Immune Enhancement Dietary Supplement. Glutrasol™ offers humans therapeutic levels of transfer factors, glucans, prebiotics and probiotics, vitamins, and minerals, and has a rich vanilla flavor.

Glutrasol Dietary Supplement

Glutrasol offers therapeutic levels of transfer factors, glucans, prebiotics and probiotics, vitamins, and minerals and has a rich vanilla flavor.

Pharma, food, and nutraceuticals

Nutraceuticals are positioned between food and pharmaceuticals and are comprised of foods and substances—or combinations of substances—consisting of molecules or elements found in nature used to maintain or improve health and treat or prevent diseases and conditions.

To benefit consumers, pharmaceutical companies can:

  • Acknowledge the growing consumer interest in, and become advocates for, personalized treatment.
  • View specialty nutraceuticals as enhancements to their product lines and a clear competitive edge.
  • License patented, FDA-accepted specialty supplements to manufacture and distribute to their core markets. (Because these foods are already FDA-accepted, R&D costs are minimal, and time to market is rapid.)
  • Manufacture and offer products with substantial profit margins.
  • Help physicians and clinics improve their treatment protocols and better differentiate themselves. 
Transfer Factor Ultra. Mushroom Extract. Proprietary Blend. Immune Enhancement through Cytokine Balance.

Transfer Factor Ultra

Transfer Factor Ultra ingredients are formulated at therapeutic levels for severe illness or as prevention for significant health challenges. This dietary supplement offers 20x the efficacy per serving against top competitors. As with any supplement, it is advisable to seek advice from your healthcare professional to ensure it suits you.

Personalized treatment is an idea whose time has come.

Medical foods are integral to this new standard, perspective, and set of ideas. This new paradigm is a new way for big pharma companies to reach customers and drive profits. Responding to this growing consumer demand makes sense for doctors who want to provide new patient options and pharmaceutical companies who want to strengthen their competitive edge.

Transfer Factor Ultra: CortControl Immune System Enhancement

If you’re looking for a dietary supplement that can help strengthen your immune system, Transfer Factor Ultra can be a viable option. This supplement contains Transfer Factor (TF), which helps educate and improve the immune system’s defense against harmful pathogens.

Glutrasol Dietary Supplement

Glutrasol provides an extra defense against the flu and other seasonal illnesses. It’s also excellent when traveling because it helps you avoid exposure to travel-related diseases. Gultrasol helps strengthen your overall immune health, especially if you are susceptible to disease or are elderly, not to mention if you spend time around many people, especially if they are sick.

CortControl develops, and markets patented specialty nutraceuticals

CortControl develops and markets Transfer Factor Ultra and Glutrasol. These patented specialty nutraceuticals support fertility, immune health, and other health concerns.